Mr. Muhammad Arif Javaid
Deputy CEO
Backed by over 24 years of rich and diverse leadership experience, Mr. Muhammad Arif Javaid has been a driving force behind FF Steel’s transformation since 2017—
spearheading strategic growth, operational excellence, and cultural evolution. His career spans impactful roles across pharmaceuticals, FMCG, chemicals, and steel, equipping him with a unique blend of cross-industry insight and strategic acumen.Since joining FF Steel, Mr. Javaid has steadily advanced through key leadership roles in recognition of his exceptional contributions—beginning as Chief Supply Chain Officer, then Chief Sales Officer, and now serving as Deputy CEO. In his current role, he leads four core divisions: Sales, Marketing, Supply Chain, and Risk & Recovery Management.
Mr. Javaid’s visionary leadership, marked by strategic planning, business enthusiasm, and a strong drive for accomplishment, has been central to FF Steel’s rise as one of the most respected and rapidly growing companies in the sector. His ability to align commercial insight with operational strategy continues to foster a high-performance culture focused on innovation, resilience, and long-term value creation.
Defined not only by milestones achieved but by an enduring commitment to excellence, he remains a vital force in shaping FF Steel’s future.
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Mr. Irfan Ullah
Chief Supply Chain Officer
Mr. Irfan Ullah's career trajectory truly showcases his exceptional leadership and technical expertise. His journey from a technology leader to the Chief Supply Chain Officer (CSCO) at FF Steel
reflects his deep commitment to transforming and innovating business operations.With his EMBA (LUMS) and an IT-driven approach, he is effectively utilizing technology to streamline procurement and logistics, improving both efficiency and resilience. His focus on continuous improvement and integrating advanced technologies demonstrates his dedication to staying ahead of industry trends.His leadership is clearly a key asset to the company's ongoing success and growth.
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Mr. Muhammad Khurram Shehzad
Chief Sales Officer
Muhammad Khurram Shehzad is a seasoned professional with 23 years of diverse experience in Human Resources, Administration, and Legal Affairs. He has been an integral part of
the Senior Management Team at FF Steel for the past eight years, contributing significantly to strategic decision-making and organizational development.Known for his expertise in policy making, he has played a key role in developing and implementing organizational policies that enhance operational efficiency, compliance, and employee engagement. Recently, he has transitioned into the role of Chief Sales Officer, bringing his extensive leadership experience and cross-functional expertise to the Sales domain. While his background is rooted in HR, Administration, and Legal, his strong strategic mindset, policy-making skills, and deep understanding of business operations position him to drive growth and efficiency in the Sales division. In this new role, he aims to enhance market presence, streamline sales operations, and foster strong customer relationships, ensuring long-term success for the organization.
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Mr. Ali Ahmad Minhas
Chief Non Ferrous
Mr. Ali Ahmad Minhas joined FF Steel in 2022 as CFO and later assumed responsibility as first CEO of FF Metals, Group's Copper Export Business in 2023; playing a pivotal role in
establishing Group's export base. He is a Corporate Finance & Investment Banking professional with 20+ years experience. He has worked with reputable multinational & national organization including Siemens, First Capital Securities Corporation and Army Welfare Trust. For the last 10 years, he has been part of senior management teams. His core competencies are financial analysis, valuation, taxation, corporate finance, risk management, accounting & regulatory affairs. He is a BBA (Hons.) & MBA from Karachi University, EMBA (Gold Medalist) from LUMS & CFA Level-02 qualified.
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Mr. Shah Hussain
Chief Internal Audit Officer
Mr. Shah Hussain has diversified experience in Auditing, Accounts, and Financial Management spanning more than 23 years. He has been affiliated with FF Steel since April 2013 and holds the position of Chief Audit Officer.
He is a CMA Finalist and holds a Master degree. Mr. Shah Hussain's extensive expertise ensures the integrity and efficiency of FF Steel's operations, contributing to the company's ongoing success and accountability. His keen analytical skills and deep understanding of the company operations and regulations have consistently contributed to organizational compliance and financial health. Committed to excellence and integrity, Mr. Shah Hussain fosters a culture of accountability and continuous improvement within the Internal Audit Department.
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Muhammad Imran Khan
Chief Human Resources Officer (CHRO)
Muhammad Imran Khan is a seasoned HR professional with over 16 years of diverse industry experience in Strategic Human Resource Management, Organizational Development, and HR Leadership.Before joining FF Steel,
Imran held key HR leadership roles in multiple industries,specializing in HR Planning & Budgeting, Performance Management Systems (PMS), Change Management, Learning & Development, Total Rewards, and HR Operations. His expertise in workforce transformation and talent management has contributed to building agile, people-centric organizations.Imran holds an MS in Human Resource Management and is passionate about creating dynamic, engaged workplaces. With a data-driven approach and a deep understanding of HR best practices, he is committed to enhancing employee experience and organizational growth.
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Waleed Ahmad
Chief Marketing Officer
Syed Ahmed Waleed has been associated with FF Steel since 2018. As a seasoned marketing professional, he brings diverse experience in developing strong brand perception. With a proven track record in driving impactful
campaigns and enhancing brand visibility, Mr. Waleed's expertise is instrumental in driving growth for the organization. His strategic vision and innovative approach continue to elevate FF Steel's market presence and success.
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Mr. Alam Sani
Chief Works Officer
Mr. Muhammad Alam Sani is a seasoned professional who joined FF Steel in 2014, quickly rising through the ranks to lead the Works Department. His tenure at FF Steel is marked by his expertise in designing the Lahore unit,
showcasing his sound technical proficiency. Mr. Muhammad Alam Sani is dedicated to ensuring the highest quality production standards, leveraging his extensive experience and technical acumen to drive excellence within the Works Department. His commitment to innovation and quality assurance plays a pivotal role in FF Steel's continued success.
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Fayyaz Ahmed Jarral
Executive Director
Mr. Fayyaz A. Jarral is a certified Director (LUMS), Certified M&A (AMMA-DePaul University, Chicago USA) & an internationally accomplished Big 4 (PricewaterhouseCoopers International Limited) having a
professional C-Suite career span of more than 20 years as "CFO Bank of Khyber" Director Finance and Company secretary LT Engineering, GM Finance and Investment NLC-GHQ, CFO AHCP, CFO & ED CKA Intl, Executive Director FF steel limited, Chairman ARMC for BOD KPEZDMC & Non-Executive Director Solar Sigma Limited" with expertise in complex multi-jurisdictional corporate planning and development. He is an active boardroom influencer in large, Public & Private organizations and a broad range of growing businesses, providing leadership of strategic solutions. He guides strong, commercial decision-making, underpinned by robust audit, governance, and compliance procedures. He is widely experienced, versatile, and collaborative.
Key Skills in Focus:
Financial Accounting | Tax Planning, Compliance and Audits | Tax Technology | Reporting and Analysis | Internal Controls | Due Diligence | Corporate Governance | Strategic Planning | Restructuring | Regulatory compliances | Mergers and Acquisitions | Team Building | Performance Management | Business Development
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Abrar Wasim
Chief Finance Officer
Mr. Abrar Wasim, an ACA Qualified chartered accountant, started his professional journey in 2009 with one of the big Chartered Accountant Firm, Deloitte. He joined FF Steel in 2021 as the Head of Accounts, where his
exceptional skills quickly caught the attention of the leadership. Due to his outstanding performance, he was promoted to Chief Finance Officer. With expertise in financial management and strategic leadership, Mr. Abrar Wasim is instrumental in driving success within the organization's finance function. His dedication to excellence and proficiency in financial matters significantly contribute to FF Steel's growth and prosperity.
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Zeeshan Khan Shahid
Chief Information Technology Officer (CITO)
Zeeshan Khan Shahid is a seasoned technology executive with over 25 years of experience leading digital transformation, IT strategy, and enterprise technology initiatives across finance, healthcare, education,and the
public sector.He excels at aligning technology with business objectives to drive efficiency, scalability, and innovation. He has successfully led large-scale implementations of SAP S/4HANA and Oracle Fusion ERP, modernized IT infrastructure through cloud migration and cybersecurity frameworks, and integrated digital payment gateways into core systems. Zeeshan has also driven Agritech solutions through Loan Management Systems (LMS) and secured global partnerships to digitize microfinance. In education, he deployed LMS platforms across multiple campuses and enhanced e-learning capabilities. He has implemented IT governance protocols and led risk-reduction programs through cybersecurity training.With experience managing multimillion-dollar IT budgets and mentoring over 100 professionals, Zeeshan has also consulted for the UN, PIA, NHA, Verizon, and Pixar on network security, EHR systems, and innovation strategy. His leadership is clearly a key asset to the company's ongoing success and growth.
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